Marketing Automation with HubSpot and CRM Integration

By Zafri Categories: Digital Marketing
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About Course

  • Tech Stack: HubSpot, Salesforce, Zapier, Google Tag Manager, Google Analytics, Intercom
  • Objective: Create an automated marketing workflow for lead nurturing using HubSpot and integrate it with Salesforce CRM. Automate lead scoring, email sequences, and chatbots for engagement. Use Zapier to automate workflows between tools and Google Analytics for tracking lead conversions.
  • Skills Needed: Marketing automation (HubSpot, Zapier), CRM integration (Salesforce), lead scoring and nurturing, email marketing automation, chatbots, conversion tracking.

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