YouTube and Video Marketing for Brand Growth

By Zafri Categories: Digital Marketing
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About Course

  • Tech Stack: YouTube Studio, VidIQ, Adobe Premiere Pro, Google Ads (Video Campaigns), TubeBuddy, Canva
  • Objective: Develop a comprehensive video marketing strategy for YouTube that includes the creation of video content, optimization for search engines (SEO for YouTube), and running paid video ads. Track performance metrics like view duration, click-through rates (CTR), and conversions.
  • Skills Needed: Video content creation (Adobe Premiere Pro), YouTube SEO (VidIQ, TubeBuddy), video ads (Google Ads), video analytics (YouTube Studio), performance tracking and optimization.

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